Post by santohasan45 on Feb 15, 2024 3:45:18 GMT -5
Customers did not see the product immediately, so the rejection rate was higher. The level of competition was also greater due to hypermarkets of equipment. The results for May-June 2022 looked like this: The results for May–June 2022 looked like this In the future, we received stable growth without sharp declines: stable growth without sharp declines Strategy To increase the number of customers and conversions from advertising, we have done and considered the following: We launched a Dynamic
The campaign works on the basis of the content of the site and shows ads based on the content of the resource, not on keywords that we have Mexico Phone Number List added. It made it possible to find more relevant requests and fulfill the client's KPI. We did not achieve such results when working on keywords.
There was no need to collect key queries, because people often search for cameras by a specific brand, and the Dynamic Search Campaign with the Maximum Clicks strategy collects this information from the site itself. We segmented separately expensive cameras and lenses with a high average price, as well as photo accessories (cases, batteries) with a lower average price.
The campaign works on the basis of the content of the site and shows ads based on the content of the resource, not on keywords that we have Mexico Phone Number List added. It made it possible to find more relevant requests and fulfill the client's KPI. We did not achieve such results when working on keywords.
There was no need to collect key queries, because people often search for cameras by a specific brand, and the Dynamic Search Campaign with the Maximum Clicks strategy collects this information from the site itself. We segmented separately expensive cameras and lenses with a high average price, as well as photo accessories (cases, batteries) with a lower average price.