Post by account_disabled on Feb 17, 2024 3:49:08 GMT -5
In conclusion, if you want a scent to really connect with your consumers and their emotions, you must choose the smell that represents you. That the customer is touched by the fragrance of your product and that every time he feels that aroma, he automatically evokes the values of your brand. Remember that the customer will not remember you for the product itself, but for the emotion it generates. That emotion will be born if your olfactory marketing strategy is well designed and if its application is correct. can be the most effective tool when marketing your brand, service or product since its property of triggering memories in the client makes them feel the need to relive what they are remembering through of the sense of smell.
Olfactory marketing is more impactful, even more than the use of phone numbers data visual thinking or claim marketing itself , since remembering an aroma is much easier than remembering an image or audio. Smells matter in your life more than you imagine, so much so that through smell you can remember something or someone. It is the sense that most uses memory, emotions and remembering, activating the part of the brain that makes you evoke feelings and sensations in an unconscious way. We know that you want to know more about this and other topics, that's why we invite you to review our masters or programs to see what you find that can help you ...
Let us know your opinion about today's content: Sensory marketing: the power of connecting with the senses Posted by Franco Marketing 0 Comment(s) Sensory marketing: the power of connecting with your customers' senses Blog » Marketing » Sensory marketing: the power of connecting with the senses The connection of the consumer's senses with your product or service is the highway that will take your brand to its destination: success. But how is it possible to join that highway? or better yet, how to access the channel quickly and stay in it?… well, easily, through sensory marketing. Stimulating the five senses of consumers supposes a connection that evokes emotions, serving as the basis for the use of the sensory marketing strategy.
Olfactory marketing is more impactful, even more than the use of phone numbers data visual thinking or claim marketing itself , since remembering an aroma is much easier than remembering an image or audio. Smells matter in your life more than you imagine, so much so that through smell you can remember something or someone. It is the sense that most uses memory, emotions and remembering, activating the part of the brain that makes you evoke feelings and sensations in an unconscious way. We know that you want to know more about this and other topics, that's why we invite you to review our masters or programs to see what you find that can help you ...
Let us know your opinion about today's content: Sensory marketing: the power of connecting with the senses Posted by Franco Marketing 0 Comment(s) Sensory marketing: the power of connecting with your customers' senses Blog » Marketing » Sensory marketing: the power of connecting with the senses The connection of the consumer's senses with your product or service is the highway that will take your brand to its destination: success. But how is it possible to join that highway? or better yet, how to access the channel quickly and stay in it?… well, easily, through sensory marketing. Stimulating the five senses of consumers supposes a connection that evokes emotions, serving as the basis for the use of the sensory marketing strategy.